Consumer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. Marketing provides services in order to satisfy customers. With that in mind, the predictive system is considered from its beginning at the production level, to the end of the cycle at the consumer.
Consumer analytics is playing a very important role in the prediction of customer behavior today and takes place among social sciences. Let ABS Direct analyze your customers lists and create a demographic and psychographic profile of your clientele. By these means, we can create a clone list of similar customers to help increase your business.